About
Our flagship product Plack is aimed at giving the reach and seamless brand / media buyers' integrations with the games to give it maximum exposure and returns on investment to all parties who are involved in the Plack ecosystem. We provide the game developers' a free and easily integrable SDK to mark advertisement places in their game environment like buildings, cars, player clothes, etc., and then Brands / Media buyers' can place their advertisements onto these game assets using our by either running ad-campaigns or a pay-as-you-place model. We give the Brands/ Media buyers tools such as Geo-Targeting, Age-Targeting, Gender-Targeting, etc., so that they can reach their target demographics for the maximum ROI. This way, multiple ad campaigns can be run on the same game whilst targeting different demographics and we provide the analytical support to both the Game Developers' and Advertisers.